english

PIMMS Capital Project

PIMMS Capital (Capitalising on Partner Initiatives in Mobility Management Services) is a 1VC INTERREG project. The project is led by Traffic IQ in Frankfurt. The overall objective of PIMMS CAPITAL is to stimulate a modal shift towards more sustainable forms of transport by increasing the implementation of high quality mobility management techniques and policies in European regions.

PIMMS Capital (Capitalising on Partner Initiatives in Mobility Management Services)

In 2010, the Regional Assembly was successful in securing almost €140,000 investment through the PIMMS Capital Interreg IVC project.  This project is being led by Traffic IQ in Frankfurt.  

Throughout the EU, increased reliance on the car has resulted in high levels of congestion and more pollution, leading to economic, environmental and health problems for our regions and cities. ERDF investment in infrastructure could accelerate this trend if parallel alternative measures are not introduced at the same time.  Mobility Management aims to reduce reliance on the car by encouraging travellers to use other modes.  It comprises ‘soft’ measures (e.g. information or coordination of existing user services), which enhance the effectiveness of ‘hard’ measures of traffic planning (e.g. new tram lines, new roads and new bike tracks).  

The overall objective of PIMMS CAPITAL is to stimulate modal shift towards more sustainable forms of transport by increasing the implementation of high quality mobility management techniques and policies in European regions.  The additional benefit to the regions will be the development of more efficient and free-flowing transport systems, which will contribute to their economic competitiveness.  The partnership comprises 12 regions and 10 Member States are involved.
One of the key aspects in the delivery of the project is the exchange of Good Practices between the partner Regions.  To facilitate this, a menu of Good Practices (GP’s) in mobility management was produced, including GP’s from each partner region.  From this menu each region identified and selected the GP’s which are most relevant and of interest for import.  In the case of the Southern & Eastern Region 3 GP’s were selected as follows:

  • Traffic and Mobility Planning – Frankfurt
  • Regional Platform for Mobility Management – Stockholm
  • Integrated Fares: Technological Investments on Automatic Ticketing – Provinces of Treviso, Venice.

The GP’s will be exchanged through ‘export’ and ‘import’ visits to the respective regions.   To this end relevant personnel and experts from the Southern & Eastern Region will travel to the 3 regions mentioned above to learn at first-hand how the various initiatives and actions were planned and implemented.   This would include personnel from Limerick City Council if any of these GP’s are of interest to the Council.

A number of partner Regions (Sofia, Bulgaria; Moravia-Silesia, Czech Republic; Western Greece and Cyprus) also expressed interest in 2 initiatives in operation in Limerick City, namely:

  • Computer Aided Central Traffic Monitoring System;
  • Smart travel – Bus priority corridors, cycle lanes, park & ride, walking and behavioural change.


The Southern & Eastern Regional Assembly (SERA), as the partner from the Southern & Eastern Region will carry out the administration with regard to the project, including compilation of reports, etc. Limerick City Councils involvement in the project will essentially include providing technical expertise in the area.  On a practical level this will involve:

  • Hosting some delegations from other city regions with the costs met by the Regional Assembly.  A number of visits have been arranged to take place during the course of 2011.
  • Sending one or two relevant personnel from the Transportation Directorate to Frankfurt, Stockholm and Venice, with costs again met by the Assembly.
  • Attending a conference to be held in S&E Region during the project lifetime.